YESI S, Reni; RACHMAWATI, Budi; SIANTURI, Murdan. Peran Mediasi Ganda Kredibilitas Merek dan Electronic Word of Mouth (e-WOM) dalam Efektivitas Influencer Marketing terhadap Keputusan Pembelian Konsumen. Al-Buhuts, [S. l.], v. 21, n. 2, p. 386–408, 2025. DOI: 10.30603/ab.v21i2.7065. Disponível em: https://journal.iaingorontalo.ac.id/index.php/ab/article/view/7065. Acesso em: 20 jun. 2026.